88 Type R — Influencer Campaign

Multidisciplinary creative director leading creative and content development for global campaigns at the intersection of music, brands, and entertainment.

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88 TYPE R Capsule Collaboration

Client: 88RISING, HONDA MOTOR COMPANY

2023

Influencer & Amplification

The 88 Type-R Collection was promoted with a high-octane influencer campaign and music video integrations, working with the likes of drift-enthusiast Sara Choi, fashionista Nava Rose, 88rising artists Rich Brian and Warren Hue.